Our Return to the London Muslim Shopping Festival

Message from our founder, Kamal Ali
After three years away, we finally returned to the London Muslim Shopping Festival — and let me tell you, it was absolutely worth the wait.
For the last few years, we’ve been focusing heavily on international growth. Between back-to-back travel, global expos, and events like Nuremberg, we simply didn’t have the capacity to do both. So, for three years, we missed out on one of the most vibrant events here in the UK.
But this year was different — and what a weekend it turned out to be.
Returning Home with a Stronger Team
This time, I wasn’t alone in making it happen.
Carys, our marketing manager, took full charge of planning and logistics. From stall design to setup, she handled every detail with care, which gave me the space I needed to focus on something I’m truly passionate about: launching new products.
On the day of the festival, we were joined by Sana, our Sales Manager, who brought incredible energy and warmth to our stand. At events like this, you need every bit of support — and Sana delivered in every way.
What a Weekend It Was
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Over 1,000 conversations
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Thousands of visitors passed by our stand
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And most exciting of all — we sold out of our latest product launch!
Introducing Our New Product: Interactive Islamic Wall Art
After months of development, we finally launched our Interactive Islamic Wall Art — and the feedback was overwhelming.
We completely sold out during the event. Alhamdulillah.
Hearing people say things like:
“Bro, this is genius!”
“You’re the smartest inventor I’ve met.”
It reminded me why I started this journey. Seeing people light up when they interact with something you’ve created — there’s nothing quite like it.
A heartfelt thank you to Adhiba and Waleed Jahangir, the organisers of the London Muslim Shopping Festival. I’ve known them for over seven years, and their continued support means so much.
And of course, I can’t thank Carys and Sana enough. You made this possible. Your effort, drive, and presence helped us shine.
Until Next Time, InshaAllah
This wasn’t just another expo.
It was a return to community.
A reminder of how far we’ve come.
And a glimpse into what’s next.
London Muslim Shopping Festival 2025 — you did not disappoint.
With gratitude,
Kamal Ali
Founder, My Salah Mat